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  • Aleya Harris

Why You Need a Coach (And How to Find the Right One)



There's no denying that entrepreneurship is rewarding. You're building an empire,


setting your own rules, growing a client base, and making real waves in the world. However, this journey is certainly not easy. It's a road that can feel lonely and overwhelming.


Solopreneurs know what I'm talking about. You're constantly wearing different hats to keep everything running smoothly. Needless to say, entrepreneurship is complex.


While joining a community is great for building confidence and sharing your story with others, it may not be enough to assist you on your personal journey. Without clear guidance or direction, you may feel defeated and ready to give up.


That's where a business coach comes in. Someone who has been in your shoes, made those hard mistakes, and wants to help you overcome obstacles. They can support you and create a roadmap to accomplish your goals.


Think of a business coach as a guide on your journey. Every hero needs a mentor to empower them and teach them the skills they need to succeed. For instance, Luke Skywalker had Yoda, and Harry Potter had Dumbledore. They didn't become the most inspirational heroes in literature on their own.


In the same way, you deserve guidance and clarity as you build your empire.


Without a coach, entrepreneurs tend to rely on generic blog posts and free downloadable guides to support their business growth. Don't get me wrong – those resources can be insightful, but they're not personalized to you and your journey. A business coach will create an individualized plan curated for your unique goals.


Your mentor will be there to cheer you on, celebrate your wins, turn failures into learning lessons, and hold your hand as you grow. Achieving success will require you to step outside your comfort zone, but it'll be easier to manage when you have a supportive coach to back you up.


Are you ready to find your Master Yoda, transform your business, and welcome abundance? Here are some tips for finding the right coach!


Consider the Areas You Need the Most Help


There are coaches who specialize in all business areas, so before starting your search, consider what you need help with. For example, do you need to increase conversion rates or strengthen your messaging? Maybe you need guidance with concise writing or realigning your energy.


Get clear on where you could use the support. This will narrow your pool of business coaches and point you in the right direction. With that said, there are coaches in every niche, but that doesn't mean finding the right match will be easy.


There's no such thing as a one-size-fits-all coach, so if you need help in multiple areas of your business, be open to welcoming more than one coach to support your needs. For instance, if you want to increase conversion rates, look for a sales coach. For messaging and branding, find a marketing coach. And if you're struggling with limiting beliefs, you may need a BioEnergetic Business Coach.


Once you begin researching, take time to find the right mentor for you. There's nothing better than finding someone ready to support you and your goals. With their help, you can grow your knowledge, assets, and business.


Do Your Due Diligence


Believe it or not, a bad coach can be worse than no coach at all. Just because someone has experience doesn't mean they're compatible with you. Consider what you value in a partnership. It could be a clear business approach, transparent communication, or a go-getter attitude.


Your goal is to find a guide who has your business's best interests in mind and who you can confidently work with. After all, this is an investment of your time and money! Create a list of core values to simplify your search.


For instance, you may write:


  • Honesty

  • Good communication

  • Distinct vision

  • Productive

  • Optimistic

  • Organized


By considering your values, you're putting your business first. You want to work with someone who’s on the same page as you. So keep your beliefs in mind as you explore your options.


Take time to review websites and social media profiles to get a feel for someone and determine whether or not they're a good fit. In addition, you can look for testimonials and reviews from other clients to see how their problems were solved.


Although this can be an exhausting process, it's worth finding an expert who can move your business forward. If you feel burned out, take a break, breathe, and recognize you're taking steps towards building your empire.


Take Advantage of Your Discovery Call



Discovery calls aren't just for a coach to learn more about you — it's also an opportunity for you to learn more about them. Yes, you've gone through the reviews and studied their online profiles, but a face-to-face conversation will give you a better impression of who they really are.


Before jumping on your discovery call, prepare specific questions that relate to your needs. For example, if you're seeking a sales coach, you may ask what their short-term and long-term plan for revenue growth is or how they helped a previous client overcome a sales problem.


Inquiring about other clients will give you a better idea of how they work, solve problems, and help other business owners. It'll also allow you to feel more confident in your decision. You can rest assured this expert knows what they're doing and will make sure you meet your goals.


Hypothetical situations are another great way to gauge a coach's ability to navigate a situation. Don't shy away from asking critical questions related to your business. Let them know if you're curious about their processes and favorite business strategies. Transparency goes a long way here.


A coach won't be able to guide you without knowing who you are, so be prepared to open up and share details about your journey. Then, if they seem like the right fit, the next part will be challenging: letting go and making some lasting changes.

Your new guide will set you up with the right tools, resources, and a strategic plan. But that only goes so far. The key to achieving true abundance is action. It's your turn to put in the work.


Commit to the Journey


Before hiring a coach, you must be 100% certain that you can dedicate the time, energy, and attention needed to maximize the support they will provide. Otherwise, you're basically paying for an expensive cheerleader. While encouragement is a great motivator to get things done, you have to be prepared to put in the effort to see real change.


Your coach can give you strategies to tackle your business more effectively and hold you accountable. However, you need to commit to putting in the work. This means actively listening and taking action. If the thought of adding more to your plate immediately sends your mind into a frenzy, consider your "why."


  • Why am I hiring a coach?

  • Why am I pursuing this route?

  • What will this help me achieve?


Then, think about the benefits of bringing in a guide. This may help you achieve new financial goals, surpass your revenue from last month, or rejuvenate your passion for your business. When you acknowledge these truths, you can overcome barriers and make powerful movements to build the empire of your dreams.


Remember Harry Potter? He didn't solely depend on Dumbledore to develop his wizarding skills. He had to go to Hogwarts and grow as a wizard. In the same way, you have to be prepared to work on yourself. No one, not even your coach, is going to do that for you. So be ready to step up to the plate and put your coach's wisdom to good use.


Hiring a coach is more than investing your money. It's devoting time and energy to something you believe in. So allow yourself to listen, soak in the advice, and take matters into your own hands.


Whether you're looking to strengthen your message, increase sales, or build self-confidence, a coach will guide you in the direction you want to go. All it takes is for you to commit to your journey.


If you're feeling lost in your business and seeking realignment with your energy, start your BioEnergetic Business Coaching with me today!


It's time to make powerful moves and tap into your true identity as a CEO.


KNOW WHAT YOU NEED TO BE SUCCESSFUL

Download the free Top 10 Marketing Essentials for a Successful Catering & Events Business PDF and get clear on what exactly you need to put in place to future-proof your business.

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